How to make money with a blog. The Complete Guide

If there is a topic Star this blogging and creating blog or websites in general, that is the  “how to make money with blog “ or generalizing, “how to make money with a website” .

It is an issue have still barely discussed in  blog, but a survey i did a few months ago has made ​​clear that, despite the fact people making money and i still see people are demanding for this topic.

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As it is a nuanced issue that can not be addressed in depth in one post, i will make this again a small thematic series in order to address this issue in some depth so that you know really how to operate the different formulas, its pros , its cons and their peculiarities , focused on the use of a blog as a platform, but perfectly generalizable to any web.

Today’s post over 5,000 words is a true “mega-post” in which I will give an overview, from A to Z in the general process of generating revenue with a blog for you to have a first most complete overview possible . You will see not only what are the steps, but also concrete models of obtaining major revenue that may or may not be suitable for you depending on the situation.

I take this opportunity to strongly recommend also a further reading  I’m sure that will come in handy whether you’re just starting out as if you already have a blog up and which explains in detail everything you need to know to create your blog like a pro and what comes next  (how to create good content, how to get visitors, how loyal readers, etc.):

Furthermore, to give a complete overview as possible will also include formulas as a channel YouTube since the video-blogging is becoming increasingly popular and, indeed, the combination of a blog + videos is one of the most interesting alternatives to generate income which i will set up soon.

Real examples of how to make money with a blog or web page

To start your engines with some early examples where the first is really spectacular  and a sample of potential in this world.

However, neither the misunderstand: as you can see along the post, in the online world also there are quick shortcuts or miracles to make money, and if there are some cases of spectacular success as these are obviously the result of a lot of  creativity , talent and a working capacity exceptional as may be the case of Germán Garmendia I describe further down.

Also, many times the chance has also had much to do, not always the person in question has consciously identified an opportunity, but began to do something without big plans, but pouring lots of love and work, and the thing became a success totally unexpected .

As examples of success desirable and formulas, you will see that they all have a common denominator: you have to really achieve much traffic and provide quality to start generating significant revenue with a website.

What’s “lot” is highly variable depending on the case, is always bold concrete figures, but get used to the idea that we are talking about a minimum roughly with a fork between 1000 and tens of thousands of hits a day according to the formula specific income. It is possible to build such a site from scratch, but requires large amounts of time and work.

Case 1: Security Guard Training

As a first example I’m going to refer you to a site profile very typical and is one of the most realistic ways of generating income from a blog or web site: a site niche .

As a niche site (we shall see what is this “niche site” exactly), to position, combines a SEO strategy with marketing content(free content to attract readers who are potential customers).

It looks like a normal web, but as you can see on the website of WordPress is it? (highly recommended, by the way), you will see that is a blog on WordPress .

The trick is that instead of displaying the list of the most recent blog posts (which is typical), has been used WordPress option of displaying a static page as the cover page including the list of blog posts as a menu item named “blog”, a configuration that have seen more than once.

This site is a niche, created as a challenge by the blogger Pat Flynn blog Smart Passive Income , one of the top bloggers in the US and whose blog is precisely about online business.

It is a perfect example that has been positioned in a niche of very specific demand: training for security guards .

As Pat account in his report to the 12 months of the creation of the site , with 600 visits/day , this site entered at that point about €500 a month , which according to its current reports have become today a figure of around about €1,800 per month .

What’s really interesting about this case is that almost 100% of revenues come from online advertising , more than half of them from AdSense, which is really surprising because normally the revenue that can be obtained with AdSense are far from this level with this amount of traffic. Later I will explain why the mystery …

Case 2: Germán Garmendia, “online humorist”

I said before that YouTube is one of the most interesting ways to generate online revenue, especially if combined with a blog, either directly or indirectly via AdSense advertising formulas to be discussed later in the post.

Germán Garmendia is a Chilean guy twenty years and inches, aspiring actor and comedian. Although it is in this case very focused on the YouTube side and less on the blog, I wanted to mention this example so spectacular that it is still making at heart a very simple approach, and that also has the “handicap “but an English site.

This guy has created its YouTube channel just two years ago and now (2016-01-10) has exactly 2,367,819,549 video views and  25,920,610 subscribers. I encourage you to come see now these numbers to get an idea of the incredible pace at which you will …

Do not make the mistake to take this case by reference to extrapolate what yours is a great exception, but it is a sign of potential that is here.

When Germán publishes a video, usually within a week already reached 5,000,000 views …

Simply AdSense advertising on YouTube this would be around € 5,000 (€ 1 per thousand prints – this known as a CPM of 1€ – is a reasonable average).  And in this calculation I’m forgetting reproductions of other videos …

If we go, on the other hand, the total plays, assuming the former CPM, in total, would have entered German in two years 750,000€…

Here’s an example of how your videos are:

Case 3: Pinch of Yum, a blog of recipes

A totally different example, more “conventional” we might say, is the blog Pinch of Yum a blog of recipes that exceeds € 10,000 monthly income and currently has approximately one million hits per month .

I used, again, an example of USA for several reasons:

• US leads  way ahead in the development of business in the online world. It is very subjective to talk about numbers, but roughly think it’s no exaggeration to speak of at least 4 or 5 years ahead .
• This being so, it is a small window to the future and great place to get fresh ideas that can see what can be possible also in the field of speaking.
• There is a remarkable culture of economic transparency, many publish their “income reports” , some monthly reports like this in which itemize their income and the sources from which they come, like gold to take a look to learn and see what formulas work and which depending on which sectors, activities and strategies.

Realize the opportunity that lies behind these examples. The success of German until recently seemed something that could only happen in the English-speaking world, but it is actually a sign that the development that has taken place in the English-speaking world (especially EU) in the Hispanic blogosphere yet It is coming .

And the best part is that we have a great advantage: our market is also huge because  Nigeria is speaking english and are spread in the world and, for now, there is much less competition .

Forget fast formulas are just a guarantee of failure

However, as with all things worthwhile, create a profitable business with a blog is not something easy to achieve. There are many formulas , but each one is different, has its own rules that you must know well to work on your project.

An example :

Despite what has already rained, many people still believe that riding a website with online advertising and get some traffic is synonymous make good extra money, maybe a few hundred dollars a month.

And indeed, as you can see in the “bonus track” at the end of the post, creating a blog is very easy. Thanks to social networks and other media, a new website that has a compelling content and a public reasonably large potential can be achieved in a matter of months a traffic of a few hundred hits a day, which is not bad.

So from there, a few ads AdSense, thousands of people who see them every month and earn little money with your blog, right?

Well, unfortunately, the reality is different …

A blog as techbaze AdSense can reach roughly €1 per 1000 page views , ie, to win only 10€ would take around a 10,000 page views …

This figure is a real misery in relation to people who see the advertising, do not you think?

Well there is good news : knowing how, you can earn much more than these figures with the traffic using AdSense.

We will see in depth in another post, but to make you mouth and advance the important thing is that the key is in the niche website , specifically in the CPC (cost per click) the advertiser pays for ads niche.

AdSense is context sensitive (take into account the content of the page) and choose ads accordingly. Hire a web advertisements dominate the sector, another insurance, announcements of insurance companies.

Well, the fork in income between different niches is huge , including a niche and one can easily be a factor 10 or 20 difference.

So this explains why Pat Flynn earn what you earn with your site security guards (has a high enough CPC) and why, however, even with considerably more traffic your site, the contents of my formal blog are very unprofitable to monetize with AdSense (in fact, i have removed but as you can see now everything is ok). But if this were a Blog blog home insurance and reach an agreement in the same traffic, only AdSense earnings and would move almost certainly in a four-digit number .

How a profitable web site is created?

A little further down we will see how to detect this type of profitable niches, but, you see, this is useless if you do not know the basics you need to know before you can really take advantage of this information.

As we saw in the example of Germán Garmendia, often unpredictable what will work and what does not, and even if German was not luck, is the result of talent and hard work, remains an exception in which the luck has also played a role.

If you want to ask yourself a project aiming to monetize with prospects of success without relying on exceptional events, you should systematize the process a little. You’ll see is simply a matter of  common sense.

The steps logical to design a website that can generate income are as follows:

1. Detect (s) need (s) : If you want to generate income with a web you have to meet a real need for which there is sufficient demand threshold, otherwise you will be wasting your time. So the first step is to explore needs and prospects for these markets, which henceforth call niches. In the examples seen so far were the niche of mood (eg from German) or niche training for security guards (eg Pat Flynn).
2. Study the potential of niche : Typically in the previous step explores several tentative niches you find interesting. You have to explore its most important general characteristics as the size of the niche (number of searches), the customer profile potential trends (popular searches, does it grow or decline the niche?, etc.), your competition (positioning force in searches from other sites in that niche), etc. With this you can already make a first filtering potential candidates discarding niches too small , its customer profile, competition or other factors too strong.
3. Choose a niche : Among the niches that seem to have potential, now it’s going to detail, for example, view the average CPC to consider monetize with advertising, see if programs are interesting affiliation to exploit with affiliate marketing, etc. .
4. Select(s) formula(s) for monetization best suited for the niche: The above details will tell you how you can monetize your website. According to the niche, you can apply one or more formulas while including specifying go a little more here and throughout the series.
5. Create the web: Now we are ready to mount the web, this process is the easiest of all and is described in the bonus track at the end of the post. This step has made ​​the basic installation, the design , that is, things like the overall design (which would in WordPress themes ), the basic structure of pages , social elements, etc.
6. Create the basic contents : With the operating site and created the basic structure, now need to work on the details that are basically the minimum content would need to boot. In this step I recommend strongly that you are flexible and practical. In an oriented product sales site would be items such as the contents of the catalog and more oriented blog content marketing (publishing free content to attract readers) would be a series of posts (4, 5 minimum) for not dating an empty blog.
7. Generate traffic : When you have your website listed in the first viable version, it’s time to throw and that means do from there a significant effort of many months in all the means you have at your fingertips. At first center yourself, especially in social networks (if you’re not positioned in them, strip, for example, friends), but also actions offline (personal contacts, etc.). At first, you can also ask yourself if you are worth investing small amounts of money (100 or 200 $) in online advertising. Google AdWords  is the “classic” option, but recently has appeared Facebook Ads is giving excellent results . In any case, it is essential that this advertising is very well targeted to the audience that you want and that will contribute to that audience valuables to give results (in technical jargon, so that your actions “become”).
8. Continue to evolve: Take the idea that if you want to continue running the site, once launched, there is a maintenance work and constantly evolving , new content, site promotion, performance measurement, optimization of conversions , etc.

I think with this basic outline you can start to glimpse what means creating a website to monetize. As in any serious project, it is not trivial, but it can be very profitable if you do it right and you can be perfectly at your fingertips if you arm yourself with the knowledge to do so. And above all, if you have time because you’re unemployed, it can be a alternative strategy to get on the train back to the professional world.

And an important tip : if you take your project seriously cares web platform of your site from the beginning. Personally I recommend for its incredible versatility WordPress + hosting good as Hostgator , for example.

With this, approximately €6 per month, you will have a very strong professional platform that will also give you a much better chance to monetize your website.

In this post I will specify the global map and over the next few months will enter the different details of the above steps and formulas for specific monetization so that you know in depth they are and how they work things like, for example, affiliate programs .

What are the main obstacles to monetize your website?

As I said before, a realistic project of a website can generate income takes work. Let us see what are the main challenges and difficulties to overcome:

1. Adequate knowledge: You have to know what you do and that requires being prepared, you have to be clear, for example, some basic ideas on how the work psychology of the buyer, things like that without trust there is no sale and difficult it is to get conversions in Internet (actions you want visitors to do). These are just two examples of the things you need to know to manage in the field of income generation for the online channel.
2. Finding a profitable niche : As you can imagine the most “juicy” niches (for example, by having higher CPCs in online advertising) at this point are already well known and, therefore, you’ll have a major competition in them (other sites that have already positioned and have strength, that is, “authority”). There is still profitable niches , lesser known and exploited, but to give to gigs with them. In short, you have to make a major exploration work to find a balance between customer profile, traffic and potential competition from other websites.
3. Motivation and perseverance
4. Capture traffic : Lifting an unknown place to start from scratch to be traffic is nothing trivial. Above all, the first months will have to work intensively and knowing what you do in spreading the site. This basically involves:
   • Proactive disclosure : Proactive diffusion through the major social networks is the most immediate way to get the first visits. Open up accounts at least on Twitter ,Facebook , Google+ and LinkedIn , by sector, options can also be very important if you can take advantage of photos and images. Strip friends who already have some journey (No. followers in Twitter, etc.), do networking on LinkedIn, events, etc. This, at first, will help outrageous. And if you have a blog format, periodicals content is very interesting also disseminate through aggregators.
   • SEO: I think I need not remind you that one of the main challenges to attract traffic but the main one will achieve a good positioning in search engines. This will be perhaps the main battle with your competition (the websites that are higher in the results). As much as Google says now good content for premium position, a good SEO work is making a huge difference. Begins, at least to begin to train you, at least in the basic principles of SEO On Page and grab the Mozbar to measure the strength and authority of your pages from competition. From there, still forming you to go forward, but without obsessing . There is much free stuff to do good. Later, consider professional help to, for example, an SEO audit of your website.
   • Free content : A third very effective in getting traffic, especially traffic quality are recurrent visits, via the publication of content, which would be a strategy of marketing content. The format is ideal for this blog may be the main site for generating income or be a complement to attract traffic. It is a slow and laborious strategy, but has the great advantage that if the contents are up, results in a relatively safe bet to capture as time passes more and more traffic and sales.
5. Getting conversions : While remaining a little bad to say, it is true that the typical Internet user, is certainly “vague”. It is really hard to tear actions , even the most trivial and share content or a simple click on a link. It is therefore vital to capture their attention with the design (colors, position and texts action items as buttons on a form) and make very clear actions to ensure that actions do you expect to do.

Finding the best niche for your website

As we have seen, the market that you can run is segmented into specialized niches for which there is a particular level of demand and that you will meet more or less competitors as appropriate.

Opportunities lie in the fact that the size and cost of the niche are not necessarily proportional to the difficulty in competing on it. There are niches that are just less obvious than others or that correspond to new trends that pose an opportunity to position.

The great advantage of the Internet is that it allows anyone to detect relatively easy through the information generated by the search engines as demand reflected the searches that people perform.

A first simple way to access this information is used, for example, the planner keywords Google AdWords , with this tool you can investigate niches through keyword searches that people do on them.

This allows detecting niches for which there is a sufficient volume of search (i.e potential customers) so that it can profitably create specialized for that niche web, but to assess the profitability must take into account other factors such as the user profile This niche, etc.

If we, for example, in the market for pets , we can specify in “dogs”. Seeking dogs, the tool will suggest various races and more specific related searches, among which you will find “golden retriever” would be one of the segments with more specialized searches in this market. has  more than 60,000 monthly searches , which is, in principle, a very good figure.

The technique of a niche site would, therefore, position its pages for searches that niche . Within the niche of “Surveyor”, for example, a search would be evident “Land surveyor” or “Land surveyor.” For this search we could try to locate a particular page, such as “Land surveyor” .

If this will apply successively different variants of search of the niche would be traveling what is known as ” the long tail “( long tail ) niche, ie, would go “sweeping” searches the niche creating content that the answer to go traffic accumulating each of these searches. That the essence of how a web is positioned in a niche from a SEO strategy and content.

10 basic options for making money with a blog

If you’ve found a niche where you see the possibility of generating a level of interesting traffic (which would place as a rule in the order of a few hundred hits a day), moreover, you must analyze what the monetization options more suitable for this niche.

Today I’ll put you on the track thats very profitable major competitionn it would in my view (subjective, of course) the ranking of the 10 most important options. You can choose one, though it is normal to monetize a website with a combination of several of them.

We will see each in depth posts dedicated to it, but you want to leave, at least, with some first ideas to whet your mouth and you see where the shots go:

1. Online Advertising : The most obvious choice, this particular option and have seen a little more closely at this post. As you have seen, here the key factor that decides its viability will be the niche that you choose and that is what will determine the CPC.
2. Affiliate Marketing : In this scheme the author of the advisory/web recommends quality products considering your audience and your readers if they make a purchase through one of their links with the supplier, a commission for it takes. This will be key to find the most suitable products for your audience and you’ve achieved your confidence, for example, having learned to build a good personal brand .
3. Making money on YouTube : AdSense advertising revenue on YouTube are the obvious choice, but it requires a lot of traffic to be worthwhile. However, YouTube is a very powerful option as an indirect means of income generation See how to here.
4. Sale of own products and services : This is very interesting, but requires a prior job of creating persona/i/b/bnichesl brand or very important business because, again, it is very important to create confidence and get reliable audience . So, the traffic from search engines is not the best for this type of sale. You have to previously convert those visitors into readers (return visits) to gain the confidence that one day become customers.
5. Digital or infoproducts products : Actually this is part of the previous point, but wanted to highlight that digital products such as, for example, an eBook have important advantages that make should always be kept in mind:
   • They are easy to produce : Digital products as an eBook, videos or podcast are products that are current means of producing affordable for anyone. Thanks to specialized companies such as, for example, 99designs, the tasks can be more demanding, as the design can be easily outsourced.
   • No easy to distribute : Digital products the sale is made, the client download and ready, no logistics beyond the sales process, all storage and transport complications disappear. Do not Plan to sell a digital product in a box with a CD, that’s no longer needed.
   • They are passive income : Unlike a physical product, digital products are created once and then sold multiple times without any effort (the sale is automatically and not have to “make” new products).
6. Sponsorship : It is an attractive option for simple and cost effective. You can sponsor all sorts of things: a post, a podcast, etc. The “but” is that to achieve significant traffic (thousands of hits a day) will not be subject to appeal to a sponsor.
7. Webinars payment : Another very attractive option, does not require as much traffic as sponsorships, but it demands a minimum viable audience, that is, you’ve gotten a great community of a certain size to get more than one or two people are pointing.
8. Online Shop: I personally think one of the more complex options and less suitable for someone who is not already a professional field. Add the complications of finding a niche and position themselves own the sale and logistics of a store.
9. Dropshipping : This formula delegates ecommerce logistics provider product oversimplify the problem of an online store, but in exchange for a substantial reduction in profit margins .
10. Membership sites (communities surcharge) : This model, quite consolidated in the US, Spain, Nigeria still remains an exception. An exist and successful example Nigeria managed to create a community of Sharing ideas with several hundred members within weeks after its launch is Nairaland , a new form of forum in online marketing, and other aspects is the initiative of two bloggers first row:Seun Osewa. In this case, this success has been possible not only thanks to an excellent launch strategy, but because he already had strong personal brands .

Hands, launching a website

If you still have breath at this point the “megapost” today, you should first have a fairly comprehensive overview of the ways that exist to make money with a website, their differences and challenges. And to top it off, consider the more practical side of implementing the site in question.

To create a website in order to make money, in general, the best option you can find is to create a professional blog with WordPress .

Like this hits you because you had in mind to create a blog, but a “normal” web. But what most people do not know is that WordPress is not only the best blogging platform that exists at this time, but also the leader in content management systems (CMS) worldwide for the reasons nicely explains Enrique Dans in this post .Although we must clarify that if used as a CMS and not for a blog, its scope are websites Medium-sized (which, moreover, would be the kind of site we are talking about in this post) .

In addition, the great strength of WordPress is its incredible flexibility. Apart from a myriad of designs and customization through the WordPress themes , thanks to the plugins you can turn WordPress into anything or add almost any functionality through a plugin suitable WordPress.

To give you an idea, as a plugin WooCommerce ,  for example, you convert to WordPress in an online shop  and complete the plugin Zopim Live Chat you can integrate chat into your content. Only the official repository of WordPress.org accounts with more than 25,000 plugins of this kind, most of them free.

Of course, as I said before, what you have to do is that you need to hire a hosting site itself . Free options will not fundamentally because its limitations represent a ceiling that slow your project dry and apart from this, a basic professional service as you advise us is sufficient and it is very affordable (about 6€/month).

The steps to start are therefore the following:

1. Choose and get a domain . I recommend you do as a specialized supplier GoDaddy .
2. Choose and hire your hosting . This step is critical because there is a lot of supply of poor quality , so I recommend either, to follow up our suggestion.
3. Install WordPress on your hosting . With this we will have your operative and visible to your website visitors.
4. Build your website . Now touch build the content and layout of your website.

Concluding

Now we’ve reached the end of the process, I think you can see this to make money with a blog or web remains a not so different from any other business process.

The difference (and opportunity) is that the fact that this field is still relatively new and that the way to work, thanks to search engines and new tools, of which we have only seen a few, is very different from the offline world while much more affordable because the economic cost of starting a project of this kind is almost zero.

The major cost in this case is, above all,  effort, time and work .

Bonus Track: Creating a blog hosting and install WordPress in it

As a “bonus track” Today I leave two video tutorials in which you will see in detail how to perform points 2 and 3 of the above list.

These videos teach you how to open an account with a provider of web hosting to get your own web server, how to install WordPress in a service of this type to create a blog or a professional web site , and finally how to create a niche site using professional way (with professional tools).

The hosting provider used in the videos is Hostgator , and therefore, you can also know what is today the reference tool for working with servers hosting: cPanel .

If you decide on hosting you can use my Link

How to create a hosting provider and choose well your

Watch the video Here_

How to install WordPress on a hosting

watch the video Here_

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